I pass by this billboard on my way to work every day. It’s been up for a few weeks now, and I noticed something felt a little strange about it. Upon further inspection, I discovered what the problem was.
Trace the amount of coke coming from the tip of the bottle into the glass and you can’t help but ask the question: how did all that brown liquid fit into the bottle? I mean really, where’s it coming from?
As a graphic designer, I’ve had to comp up plenty of photos in my day. I will usually voice my opinion when something is not realistic. On this ad, the creative director or whoever was “driving” it may have wanted the excess Coke in the bottle, but in my opinion breaking the reality barrier is just plain bad when your trying to do a realistic shot.
Most people won’t pay attention to the discrepancy, but if you’re like me you’ll notice something’s off when you see ads like this. If you’re even more like me you’ll point out your findings on a blog post.
So let me encourage you to be like me and get super analytical about some incredibly menial shit… Can you spot the other errors in this billboard? Share your findings in the comments.
Greeny got rejected from Pacman because the art director didn’t think he fit the color scheme. He was green. At first he cursed his digital counterparts out of jealousy. He wanted to chase the yellow pellet chomper all day, turn blue, get eaten, reborn — the whole works.
He thought he was destined for a life in lights but eventually, Greeny found contentment in a less active career; a sedentary one on the side of the road (and sidewalk). He doesn’t chase anyone but occasionally he gets a thrill out of scaring a toddler or two. Yes, even sedentary lifestyles have their excitement.
I drink club soda and I ride a motorcycle. I’m considering taking up hangliding and skydiving as well as alligator wrestling and a few other bold activities.
Contents under pressure!
How about this:
WARNING!
READING WARNING LABELS AND TAKING THEM SERIOUSLY CAN CAUSE EXTREME PARANOIA AND IN SOME CASES MAY LEAD TO INSTITUTIONALIZATION. UPON ENCOUNTERING ANY WARNING LABEL PLEASE CONSIDER THE RISKS OF READING IT AND REMEMBER THAT YOU DO SO AT YOUR OWN RISK.
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You… do you want to do write 1000 words a day? I thought you might. Let me let you in on a little secret I discovered called Copyblogger. I found the site a little over a year ago and I haven’t told too many people about it so, you’re getting in on the ground level… okay I’ll stop talking like that.
But I do want to say I’ve been coming back to their site for more advice ever since I first discovered them. Why else would I write a headline like the one that made you read this post? It’s #1 on the list from 10 sure-fire headline formulas that work.
Copyblogger is a blog that tells you how to become a better writer, especially if you’re writing copy or blogging.
Anyway, recently I discovered a post on Copyblogger that caught my attention: 20 warning signs your content sucks. Number 17 says, “You write less than 1000 words a day”. Well, if you read that post, you’ll discover there’s a lot of warning signs that apply to my blog; Augh! That’s another story, forget I mentioned it. Let’s talk about number 17 since it’s the one that got my attention.
I asked myself honestly if I write 1000 words a day. I don’t. I tried to add up all my daily emails and IM’s — those count, it’s writing — but it still didn’t come close to 1000 words. The only time I write that much is when I’m working on a special project, like a short story or article, etc. And I think what Copyblogger’s referring to when they say 1000 words — actual content; stories, articles, etc.
So, that’s my goal for the month of July: write 1000 words a day. I’m going to take the advice of Copyblogger and see if my writing improves. But hey, it’ll be our little secret okay, don’t tell anybody. It’s the opportunity of a lifetime so if you decide to join me, keep it hush and happy writing!
